Gary McAllister opens Reds' refurbished Belfast store
Liverpool FC ambassador Gary McAllister today met hundreds of Belfast Reds when he paid a visit to the club's refurbished store in the city.
The Reds legend officially opened the store before the giving the staff a helping hand - serving the first official customer following the re-opening - and hosting a signing session.
The store, located in the heart of Belfast city centre, has been given a fresh makeover in line with the Reds’ new black and gold retail concept, which has been rolled out across club stores globally.
Speaking at the event, McAllister commented: “Liverpool FC has an incredible following in Belfast, so it’s great to come along to events such as this to meet the supporters that make this club so great.”
The Belfast store was originally opened in 2010 by Kenny Dalglish, and was the club’s first retail location outside of England. Last season, the store welcomed over 175,000 customers, including those from the local city area, visitors from the Republic of Ireland and many tourists from further afield.
The new-look Belfast LFC store is located at 9 Castle Lane, BT1 5DA.
For further information please visit: store.liverpoolfc.com
