LFC to star in TV world first
Liverpool FC is set to become the first football club in the world to give fans a truly unique insight into what goes on behind the scenes with the announcement today that it has teamed up with FOX Soccer to participate in a groundbreaking new documentary series.
As part of the project, which begins filming in May, Liverpool will open its doors for unprecedented insider access, as FOX Soccer and LFC partner to bring viewers a six-episode documentary entitled, 'Our Liverpool: Never Walk Alone'.
This original series, a first for any broadcaster in the world of football, is being produced by FOX Soccer and will provide over 100 million viewers a groundbreaking look at one of sport's most historic clubs in the world's most watched football league.
"This is going to be a truly remarkable series for every football fan on earth, watching the inner workings of one of the world's truly great clubs, and seeing things no one outside the inner sanctum has seen or experienced before," insists FOX Sports Media Group Chairman and CEO David Hill. "Liverpool FC is cherished by its community and hundreds of millions of fans worldwide. Working with a team so unique, and wrapped in so much history, is a natural fit for a project of this magnitude and uniqueness."
"I am delighted that David Hill, David Nathanson and the team at Fox are producing this unique series," enthused Club Chairman Tom Werner. "I expect that it will be compelling programming as Liverpool will provide unprecedented access. This will be an amazing opportunity for our fans to see a new side of the Club and for us to reach out to many more potential supporters around the world who will come to understand what makes Liverpool FC so special."
Working directly with Liverpool's ownership and management, FOX Soccer has gained exclusive and unprecedented access to one of the most influential clubs in global sport - including taking cameras inside the Anfield and Melwood dressing rooms to show fans the players and manager at work. 'Our Liverpool: Never Walk Alone' will begin deep inside the club at the tail end of the 2011-2012 campaign, a rollercoaster season that could end with the club adding an eighth FA Cup trophy at Wembley in May to the eighth League Cup that was won at the same venue in February.
Episodes continue through the club's July tour of North America, with FOX Soccer's production crew following the team on and off the field as Liverpool prepare for the new Barclays Premier League season and contest the first few matches of its 2012-2013 campaign. Throughout this journey, Liverpool's unique traditions will be highlighted, along with the club's unparalleled history, and its heartfelt place in the fabric of the local community.
"Anyone who supports, plays for, or works at this football club knows how unique and special it is and how much it means to so many," claims Liverpool Managing Director Ian Ayre. "This project creates a fantastic opportunity to allow people across the world to have a glimpse of the inner workings of the club following the lives of our staff, our players and our fans, all of whom make up everything that is Liverpool Football Club."
The series will be led by multiple Emmy award-winning producer Scott Boggins (formerly of HBO's groundbreaking '24/7' series) and is set to air globally in autumn 2012. Boggins' expertise from his time at HBO will add a unique aesthetic to 'Our Liverpool: Never Walk Alone'. Through five seasons, HBO's '24/7' has earned 33 Emmy nominations, winning 14 times. Boggins' most recent work includes around-the-clock access to boxing title bouts including Floyd Mayweather and Victor Ortiz (2011) and Manny Pacquiao and Ricky Hatton (2009). Boggins was also responsible for the '24/7' coverage of the National Hockey League's Washington Capitals and Pittsburgh Penguins clash in the build-up to the 2011 NHL Winter Classic. His portfolio also includes '24/7' work centred upon NASCAR driver and legend Jimmie Johnson and additional boxing projects featuring Joe Calzaghe and Roy Jones Jr.
"Our goal is to capture the essence of what it means to be a part of Liverpool Football Club in an authentic manner, and no producer has more experience with this style of story-telling than Scott Boggins," believes FOX Soccer General Manager David Nathanson. "Scott's body of work is remarkable, giving fans a true peek behind the curtain into the lives of sport's biggest teams, athletes and coaches. Scott has proven his ability to capture these inner workings in a truly organic manner, and now he has the opportunity to tell Liverpool FC's rich story to a global audience."
Stay tuned to Liverpoolfc.tv for more news about 'Our Liverpool: Never Walk Alone'.