Update on LFC supporter liaison
Liverpool FC today confirmed an enhancement of its supporter liaison operations to provide the club's fans with more support, particularly with regard to away matches.
To help improve communication between supporters and football clubs, UEFA introduced a licensing requirement during the 2012-13 season for all sides across Europe to appoint a supporter liaison officer, to ensure proper and constructive discourse.
The Barclays Premier League also introduced a requirement in the same campaign for every club to carry out supporter liaison, for example through a dedicated supporter liaison officer.
Before these requirements were introduced, the club had already created the Liverpool FC Supporters' Committee, which consists of 12 fans who represent all of the major constituencies among its fanbase.
Through the members of the committee and existing club communication channels, the Reds deliver all aspects of a supporter liaison officer's duties via a number of employees rather than one dedicated person.
In addition to the resources available across the club to cover these duties, the Supporters' Committee plays a key role in discussing the issues and asking questions that most affect them and the fans they represent.
The supporter liaison role is effectively covered by a number of people at the club, covering the important areas of ticketing, operations, matchday experience and communications.
One person is nominated as supporter liaison co-ordinator, who is responsible for ensuring that all relevant communications and feedback are dealt with by the correct department and that the necessary actions are delivered.
The club has now enhanced these operations and provides more services to fans - to see all of the information and contact details for the Supporters' Committee and matchday support team, click here to visit our new dedicated supporter liaison page.